New campaign celebrating individual style

Tiffany & Co. praises the power of individuality and self-expression with its new advertising campaign for fall 2017.

The campaign brings together six personalities from diverse disciplines, each chosen for their singular style, personal strength and imaginative vision. “Tiffany has always stood for the ideals of creativity, passion and optimism,” said Reed Krakoff, chief artistic officer, Tiffany & Co. “These portraits epitomize individuality, embracing the natural beauty and unique style of each talent.”

The fall campaign represents Reed Krakoff’s first creative expression for the house. Tiffany’s creative team led by Krakoff, called upon acclaimed fashion photographers Inez & Vinoodh to capture the distinct portraits as well as behind-the-scenes video, each styled with iconic Tiffany jewelry.

The campaign reflects the personal style and influence of the men and women who have worn Tiffany jewelry throughout the brand’s 180 year history. These images will appear in print and video, as well as across social media platforms.

New campaign who celebrates individual styleNew campaign who celebrates individual styleNew campaign who celebrates individual styleNew campaign who celebrates individual styleNew campaign who celebrates individual styleNew campaign who celebrates individual style

 

Featured brand