Michel Pitteloud was appointed CEO of Graff Luxury Watches S.A. in May 2008.
With over thirty years of experience in the watch and jewellery industry, Michel Pitteloud was the perfect choice to lead the creation of Graff Luxury Watches.
In 2004, after working for various companies in the jewellery and watch trade, Pitteloud began to work as an independent consultant to luxury brands. In early 2008 he approached Laurence Graff who asked him to develop a comprehensive watch project; in May of that year the project was complete, and he was named CEO of Graff Luxury Watches S.A.
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