Bvlgari is proud to unveil the BVLGARI SWISS ALLIANCE, an exceptional collective of remarkable individuals selected for their singular talents, authenticity, and influence. United by a shared spirit of creativity, elegance, and success, this diverse en- semble will be instrumental in amplifying the brand’s presence and forging deeper connections with the Swiss market.
The Bvlgari Swiss Alliance represents a significant evolution in Bvlgari’s strategy, strengthe- ning its position as one of the leading players in the Swiss luxury market. Unlike traditional brand ambassadors, the members of this carefully curated collective of artists, creators and thought leaders actively shape the brand’s story. As content creators, they bring fresh, insightful perspectives that deeply resonate with their audiences. With a focus on hospitality and immersive experiences, their presence at key local events will amplify Bvlgari’s cultural influence and open new avenues for en- gagement and growth. Through their expertise and authenticity, they infuse the brand with renewed energy, championing cultural relevance and transformative experiences.
This innovative approach aims to captivate a younger, trend-conscious demographic by offering exclusive experiences that enhance the brand’s visibility. Rooted in Bvlgari’s rich Roman and Italian heritage, the brand continues to innovate, blending exceptional craftsmanship with a pioneering vision that celebrates both tradition and progress.
Together, the members of the Bvlgari Swiss Alliance form a powerful force, driving the brand’s ongoing commitment to innovation and excellence. This collective serves as a reminder that luxury is defined not only by products, but by the meaningful connections and experiences that shape it.
With these talented and authentic individuals at the forefront, Bvlgari is set to redefine luxury in Switzerland, celebrating the beauty, culture, and stories that make it extraordinary.
Founded in Rome in 1884, Bvlgari has long been recognized for its bold and innovative approach to design, drawing inspiration from its heritage and passion for craftsmanship. With the launch of the BVLGARI SWISS ALLIANCE, the brand reaffirms its commitment to excellence, innovation, and meaningful connections for the future of luxury. In celebration of this new chapter, Bvlgari also honors the Year of the Snake, embracing the Chinese zodiac’s symbolism of transformation, wisdom, and rebirth.
The personalities who make up the Bvlgari Swiss Alliance
Representing jewelry
Christa Rigozzi
Christa Rigozzi, crowned Miss Switzerland in 2006, swiftly became one of the country’s most influen- tial public figures. Her natural charisma and captivating presence enabled her to transition effortlessly from beauty queen to prominent ambassador and media personality. Christa enchanted audiences across Switzerland with numerous appearances, advertising campaigns and TV commercials, making her the most successful Miss Switzerland to date. She has since partnered with prestigious brands such as BVLGARI, Moët & Chandon, Ducati, Huawei, SBB, and the Swatch Group.
Since 2020, Christa has been a key member of the panel for “The Masked Singer Switzerland” on Pro7 and co-hosted the Swiss Award with Sven Epiney. She also served as a jury member for three seasons of “Die Grössten Schweizer Talente.” In 2022, she represented Switzerland on “Quiz ohne Grenzen” and launched “Fashion Taxi” on Sat1 Switzerland, now in its second season.
As a respected television presenter and influencer, Christa is known for her elegance, authenticity and genuine connection with her audience. In addition to her media career, she hosts corporate events in German, French, Italian (her native language) and English. Her adaptability and wide-reaching appeal make her a highly sought-after figure in the entertainment industry.
Representing jewelry and accessories
Jasmin Brunner
Jasmin Brunner is a Swiss model with an international reputation, celebrated for her captivating beauty and poise. She has worked with top designers and appeared in renowned fashion magazines, making her a prominent figure in the global fashion scene.
Beyond her modeling success, Jasmin has expanded her influence by launching her own brands, blending her passion for fashion with entrepreneurship. Known for her versatility, she continues to collaborate with prestigious names while building her legacy in both the fashion industry and the en- trepreneurial world. Jasmin’s unique vision and charm have secured her a lasting place in the spotlight.
Lara Wolf
Lara Wolf is a Persian-Swiss actor, writer and singer, fluent in English, German and Farsi. She gained international acclaim as Queen Berenice in Roland Emmerich’s Those About to Die alongside Anthony Hopkins, and as Princess Nora in Quantico opposite Priyanka Chopra. Her TV credits include Believe (NBC), Blue Bloods (CBS), and Blindspot (NBC).
On the big screen, she stars in Reading Lolita in Tehran with Golshifteh Farahani, which won two awards at the Rome Film Fest: the Special Jury Prize in the Progressive Cinema Competition and the prestigious Audience Award, a strong indicator of commercial success. The film is set to premiere soon in Swiss cinemas.
Recently, Lara received the SRF Prize for Breakthrough International Personality in Switzerland. Her multicultural background, having been born in Tehran and raised in Zurich, shapes her understanding of diversity and social justice.
Vivienne Oesch
Vivienne Oesch is a rising star in the fashion world, blending her Swiss roots with a global presence. Known for her striking looks and dynamic presence, she has graced top runways and worked with major brands, bringing fresh energy to every project.
Beyond modeling, Vivienne is a content editor with a sharp eye for storytelling, curating digital content that speaks to today’s trendsetters. Her ability to connect with a younger audience is un- matched, making her the go-to face for brands that want to make an impact.
Representing watches
Jasmine Cammarota
Jasmine Cammarota is an internationally-acclaimed Prima Ballerina with Béjart Ballet Lausanne, one of the world’s most prestigious dance companies. A true force in contemporary ballet, she is celebrated for her exquisite technical precision and deeply expressive performances. With a com- manding stage presence, Jasmine captivates audiences worldwide, seamlessly blending classical mastery with avant-garde choreography.
She also developed JAZYMOVES, a training method designed for women that combines fluidity, strength, and mindful movement. Through immersive retreats, she offers a space for women to re- connect with themselves and their bodies through the power of movement.
Currently touring with Béjart Ballet Lausanne, she continues to elevate the art form, bringing her unparalleled artistry to prestigious stages across Europe and beyond.
Alexander Boldachev
Alexander Boldachev is a visionary harpist, reshaping the boundaries of classical and contempo- rary music. With performances at iconic venues like Carnegie Hall and events like the FIFA World Cup opening ceremony, he captivates audiences worldwide. As a soloist, composer, and arranger, Boldachev’s genre-defying works—over 300 arrangements, including Vivaldi’s Four Seasons—have redefined harp music. Founder of World Harp Day and the Zurich Harp Festival, he also collaborates with luxury brands such as Fendi and Dolce & Gabbana, bringing a unique fusion of music and high fashion to exclusive events.
In 2025, Alexander Boldachev will debut with the London Philharmonic Orchestra and the Gunma Symphony Orchestra, while also embarking on his first Australian tour. He’ll continue to inspire as an educator with masterclasses in China, Hong Kong, Italy, and France, and expand his presence in North and Latin America with orchestral performances in Mexico and the U.S.
Danny Khezzar
Danny Khezzar is a renowned French chef, currently leading the Michelin-starred restaurant Bay- view by Michel Roth in Geneva. He gained national recognition on Top Chef in 2023, reaching the final of season 14, and hosted a segment on La Brigade Cachée in 2024.
Danny’s influence continues to grow with his latest venture—a highly anticipated new restaurant opening in Paris, solidifying his status as a dynamic force in the culinary world. Known for his ex- ceptional creativity and passion, he not only delivers extraordinary dining experiences but also plays a pivotal role in connecting businesses and creating exciting new opportunities across the industry.
Marc Rochat
Marc Rochat is more than a world-class slalom skier; he embodies resilience, passion, and perse- verance. His mantra, “On ne lâche rien!” (“Never give up!”), is not just a motto; it’s the driving force behind his journey. Through setbacks and injuries, he has fought his way to the top, earning respect for his tenacity, elegance, and adaptability on the slopes.
In the 2023/2024 season, Marc secured five top-10 finishes and ranked 9th overall in the FIS Alpine Ski World Cup Men’s Slalom standings, cementing his place among the global skiing elite. Currently competing at the World Championships in Saalbach, he continues to push his limits, always striving for excellence.
With Italian and Vaudois roots, he speaks all three Swiss national languages, as well as English, with ease.
