The anemometer, or airspeed indicator, indicates speed. It measures an aircraft’s speed in relation to the air through which it is moving and allows the plane to be flown in a controlled way without visibility.
The iconic BR 01 AVIATION collection is directly inspired by the instrumentation of aircraft cockpits, and addresses four fundamental requirements: legibility, functionality, precision and water-resistance.
Pushing its exploration of aeronautical navigation instruments further, Bell & Ross innovates year after year with completely new high-tech models —BR 01 COMPASS in 2010, and RADAR in 2011—, offering a completely new way of reading time, inspired by flight instrumentation. In 2012, Bell & Ross introduced three new versions: BR 01 HORIZON, BR 01 ALTIMETER, and BR 01 TURN COORDINATOR. The result was a collection of exclusive watches with an innovative display and uncompromising legibility: an absolute priority for professionals and for every Bell & Ross watch.
In 2013, Bell & Ross is enhancing the AVIATION collection with three new instruments directly inspired by the cockpit, – HEADINg INDICATOR, AIRSPEED and CLIMB – and essential to flying and navigation.
Design that enhances legibility
Bell & Ross designers have borrowed the graphic characteristics of the anemometer, or airspeed, to create an original and extremely legible display of time.
• To enhance legibility, the hour, minute and second graduations have been separated to promote the minutes on the main dial – as in the
original instrument –, while the hours are displayed in the center.
• The three colors that indicate levels of criticality in the original instrument – green, white and yellow – also appear on the watch dial and
indicate the zones by quarters of an hour.
• The hands and index marks are covered in a white photo luminescent coating, contrasting with the black of the dial, echoing the legibility
principles of professional aeronautical instruments.
• The anti-glare, matt black carbon finish of the case is inspired by the color of an instrumentation panel, designed to make the dials easier
to read by eliminating glare.
